ORÏGO | FW'22
This campaign exults in the myriad facets that constitute By Efrain Mogollon. From the designer's cherished hometown of Maracay, Venezuela—where his atelier resides—to the skilled hands of his devoted team that breathe life into each creation. The silhouettes, hues, and proportions of these creations serve as a portal, whisking us back to the illustrious epoch of Venezuelan fashion, when the maestro of French couture, Guy Meliet, set foot on these shores, and native talents like Ángel Sánchez unfurled their wings.
︎︎︎ Latin American Fashion Award (LAFA) Nominee in the category ‘Fashion Film of the Year
Directed by: Maco Díaz
Creative Direction and Styling: Daniela Benaim
Starring:
Elie Herrera
Manuela Cabrera
Marie Civill
María José Martinez
Cinematography: Stefania Chehade
H&M: Judith Padrón
Edition, Sound Design, and Colour grading: J Leo Arreaza
Assistance: Rafael Franceschi
Special thanks to: By Efrain Mogollon’s team and family.
This campaign exults in the myriad facets that constitute By Efrain Mogollon. From the designer's cherished hometown of Maracay, Venezuela—where his atelier resides—to the skilled hands of his devoted team that breathe life into each creation. The silhouettes, hues, and proportions of these creations serve as a portal, whisking us back to the illustrious epoch of Venezuelan fashion, when the maestro of French couture, Guy Meliet, set foot on these shores, and native talents like Ángel Sánchez unfurled their wings.
︎︎︎ Latin American Fashion Award (LAFA) Nominee in the category ‘Fashion Film of the Year
Directed by: Maco Díaz
Creative Direction and Styling: Daniela Benaim
Starring:
Elie Herrera
Manuela Cabrera
Marie Civill
María José Martinez
Cinematography: Stefania Chehade
H&M: Judith Padrón
Edition, Sound Design, and Colour grading: J Leo Arreaza
Assistance: Rafael Franceschi
Special thanks to: By Efrain Mogollon’s team and family.